SoftwareSecrets

Free book · The vibe coding playbook

Give me 7 days, and I'll show you how vibe coding turns that app idea in your head into software people pay for…

…without writing a single line of code, hiring a developer, or begging investors for money. Software Secrets 2.0 is the step-by-step playbook for how to vibe code: describe what you want in plain English, build an app with AI, and charge for it. The entire book is free — just tell us where to send it.

We'll email you the book instantly. No spam, unsubscribe anytime.

Software Secrets 2.0 book cover — the vibe coding playbook for building apps with AI, by Garrett Pierson with a foreword by Russell Brunson
“Garrett has personally helped me to take my software empire to the next level, and I know that he can do the same for you.”
Russell BrunsonCo-founder of ClickFunnels · wrote the foreword

The new way to build

What is vibe coding?

Vibe coding is building software by describing what you want in plain English and letting AI write the code. Instead of learning a programming language, you direct AI tools — testing and refining each version until the app works the way you imagined. It's how non-technical founders now ship real products in weeks instead of years.

The term was coined by AI researcher Andrej Karpathy in early 2025, and it has since become the default way first-time founders build. The catch: most people vibe code their way to a demo, not a business. Software Secrets 2.0 covers the part the tools don't — how to pick an idea worth building, ship a product people trust, and get paid for it.

Read the full plain-English guide to vibe coding →

The process

How to vibe code: from idea to paying users in 5 steps

  1. Step 1

    Start with a validated idea

    Pick a problem you understand deeply, then confirm people will pay for the solution before you build anything. The fastest apps to profit solve a specific problem for a specific group.

  2. Step 2

    Describe your app in plain English

    Write out what the app does, who uses it, and what each screen shows — as if explaining it to a smart friend. This description is what the AI builds from, so clarity here saves weeks later.

  3. Step 3

    Let AI build the first version

    Feed your description to an AI coding tool and get a working prototype back in hours, not months. You do not read the code — you react to the product.

  4. Step 4

    Test, refine, and repeat

    Click through the app, note what is wrong or missing, and tell the AI what to change. Each loop takes minutes. Ten or twenty loops in, you have something real users can try.

  5. Step 5

    Launch and charge for it

    Put the app in front of the audience from step one, charge from day one, and let real usage — not opinions — drive what you build next.

Each step above is a full section of the book — with the exact tools, prompts, and checklists we use. Want the long version first?Read the step-by-step guide to how to vibe code →

Inside the book

Everything you need to create and launch your own software

See the full breakdown

Find an idea worth building

How to spot software opportunities hiding in your job, hobbies, and problems — and validate them before you spend a dollar.

Vibe code your first version

The AI toolchain that lets one person ship what used to take an engineering team — and the prompts that make it work.

Launch in 7 days, not years

Build the first working version in a weekend. Then follow the exact sequence — scope, prototype, feedback, launch — that gets real people paying for it by day seven.

Turn users into revenue

Pricing, funnels, and the growth playbook we used across our own software companies.

Reader results

Software Secrets has already changed businesses and lives around the world

“I was really fortunate to meet the Software Secrets team at a digital marketing conference. After I met them I went all in and bought the book and training course. It has changed my life!”
Annie Grace · Author, This Naked Mind
“I wanted to build a software app, but I didn't have a clue where to start. I was stepping into the unknown. Luckily, Software Secrets held my hand and made it SUPER easy to follow along and get my app launched.”
Brandan Fisher · App founder
“I barely know how to login to Gmail, but I was able to create a profitable e-commerce app using the secrets in the book.”
Alison Prince · E-commerce founder, mother of 2
“Six months ago if you had suggested I would be working on creating a software company, I would have laughed. Now I am totally down with getting my "Billy Gates" on. The possibilities are truly endless!”
Fiona Stuart · First-time founder
“I went from feeling lost in my software venture to feeling confident about what I was doing in a matter of days. It was the best thing I could have done.”
Erica Walker · SaaS founder

Questions

Vibe coding, answered

What is vibe coding?

Vibe coding is building software by describing what you want in plain English and letting AI write the code. Instead of learning a programming language, you direct AI tools — testing and refining each version until the app works the way you imagined.

Do I need to know how to code to vibe code?

No. Vibe coding exists precisely for people who cannot code. If you can clearly describe a problem and the app that solves it, AI handles the programming. Software Secrets 2.0 teaches the describe-review-refine workflow step by step.

How much does it cost to build an app with AI?

Most founders vibe code a working first version for under $100 a month in AI tool subscriptions — compared to $50,000 or more for a traditional development agency. The book breaks down the exact tool stack and what each piece costs.

Is Software Secrets 2.0 really free?

Yes. Enter your email and we send you the complete book — not a sample chapter. It is the same playbook we used to build and launch our own software companies.

Ready to build an app with AI?

Your idea doesn't need permission, funding, or a technical co-founder. It needs a playbook. We'll send the whole book to your inbox — free.

We'll email you the book instantly. No spam, unsubscribe anytime.